This was a bit of a different site for us, but a really great challenge. Gosport Ferry carries over 3 million passengers between Gosport and Portsmouth every year; their existing website was high traffic, but lacked clarity.
Our main focus was ease of navigation; the new site is packed with lots of information and we needed to ensure all visitors can quickly and easily reach the info they are looking for.
Highlights of the new site include the Live section for regular commuters, an inspiration section for those looking to take a day trip or a summer cruise, and plenty of bespoke photography to showcase the picturesque surroundings.
Our user-friendly, powerful CMS supports the whole website, enabling our client to keep service updates, prices, cruise information, news and much more totally up to date with minimal fuss.
As part of a wider refresh of Gosport Ferry’s marketing communications, we also looked at their exisiting branding, giving it a bit of a facelift.
The revised, simplified identity now sits proudly alongside the new, streamlined website.
POSTED BY
TLGD
6th December 2013
