Before work began, we engaged in an extensive analytical review, in partnership with the team at Lakeside, to guide the creatives on what defined success for each target audience.
One of the keys to this project was the creation of an all-encompassing campaign that positions Lakeside as the premier business destination: this campaign is used across all media to build upon the established Lakeside brand.
The new website, with responsive design and build has enabled us to make use of video, new imagery and more. WordPress integration makes content management easy for the in-house team to keep the website current and useful, for prospective tenants, current tenants and visitors alike.
POSTED BY
TLGD
5th November 2015
